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7 Ways to Land Your First 10 Clients

7 Ways to Land Your First 10 Clients

As a small business owner, you’ve made the leap and you’ve started your own business.  ...

4 AI Marketing Tools to Grow your B2B Business

4 AI Marketing Tools to Grow your B2B Business

As AI continues to become better as well as easier to use there are more tools than ever...

The Negative or Opposite Customer Avatar

The Negative or Opposite Customer Avatar

Often times we think about our ideal client and that’s awesome. However, we often find...

How to use your Customer Avatar with your CRM

How to use your Customer Avatar with your CRM

If you’ve created your ideal customer avatar, it’s very helpful to actually label your...

Hot, Warm and Cold Traffic Part 3

Hot, Warm and Cold Traffic Part 3

Hot, Warm and Cold Traffic Part 3   Last time we covered examples of different types of...

Hot, Warm, and Cold Traffic Part 2

Hot, Warm, and Cold Traffic Part 2

In the last part, we covered the 5 different types of traffic including two types that...

Hot, Warm, and Cold Traffic for B2B Businesses Part 1

Hot, Warm, and Cold Traffic for B2B Businesses Part 1

Is all traffic created equal? Nope. There’s traffic from customers who want to potentially...

Five B2B Marketing Trends to Watch for Businesses under 100 Million in 2021

Five B2B Marketing Trends to Watch for Businesses under 100 Million in 2021

With 2020 well behind us it’s important to stay on top of the latest trends in marketing...

Creating Your Customer Avatar Part 3

Creating Your Customer Avatar Part 3

In part 3 we’re going to cover: Types of Buyers and Why it Matters Multiple purchasers in...

Creating your Customer Avatar Part 2

Creating your Customer Avatar Part 2

In part 2 we’re going to cover: What is the Hero’s Journey and Why it Matters ...